Online leads for plumbers

Three Clever Ways to Get Plumbing Leads Online

It’s True. Plumbers Need Online Marketing To Reach Customers

Telephone books and the Yellow Pages are fast becoming a forgotten relic in a digital age where online connectivity rules.

What does this mean for the tradie or plumber who is still trying to drum up business through traditional print media and has noticed the phone isn’t ringing as much as it used to?

It means they need to find ways to reach their leads online.

Fortunately, learning the ways of digital advertising isn’t that difficult, and in many cases, it can work out to be quite a bit cheaper than an advertisement in the local paper.

Here are three of the best ways to get started.
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Tradie Website

Does My Tradie Website Need a Privacy Statement?

The bottom line. You need to protect website visitors

In the wake of the European GDPR, the online world is becoming more concerned about protecting the privacy of visitors who browse a website.

The Australian Information Commissioner regularly reviews the rules on privacy and actively monitors Australian websites. For this reason, if your business operates with a website, you need to make sure you are aware of any issues regarding customer’s and website visitor’s personal information which may be collected.
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Facebook for tradies

Facebook for Tradies – 5 Smart Ways to Market Your Business Locally

Smart ways for tradies to market their business locally on Facebook

Facebook may be getting slammed in the press lately, but despite all the grumblings, Facebook is still powering along, and it still possesses one of the most efficient platforms for getting the word out about your company – especially if you are a local business. Read more

SEO for tradies

SEO for Tradies – 4 Quick and Smart Strategies

SEO for growing trade businesses

With just about everybody using their smartphones to source new businesses these days, every tradie should have a website and good SEO for tradies practices to promote their business and services.

Having a website is one thing but getting it to show up in the search results is another thing entirely, and this is where good SEO (Search Engine Optimisation) practices come in handy.

SEO refers to the practice of optimising a website, so it has the best chance at being shown as the first result in the search results pages (SERPs). Given that 33% of all traffic goes to the top search result for any given query, it’s a result worth achieving.

Here are a few SEO tips you can use to help your site beat out the competition:
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Plumbing

Plumber Leads: 3 Ways to Get More Business

Got a plumbing business?

A plumbing business without leads isn’t a business at all, but it can be tough to attract genuine enquiries while warding off the price shoppers. If you operate a plumbing business and you’re struggling to win jobs, you need workable strategies that will get the phone ringing and a decent wage coming in.

All tradies operating in a digital world need to get their business presence online to remain competitive – which means a website, good SEO practices, and trade directories should be as much a part of the toolset as plungers and pipe wrenches. Read more

Sydney Painter

Sydney Painter: 3 Ways to Get More Business

Are you a Sydney painter looking for more clients?

All businesses need a strategy to get leads, which also includes a Sydney painting businesses. Without fresh leads coming in every day, a steady stream of paying customers to a painting business can dry up fast.

While the rise of the Internet has, in some ways, made it easier to market a business, it can pose fresh challenges to business owners who are used to the more traditional forms of advertising. To help these organisations out, we have compiled this list of quick tips painters can use to keep their phones ringing hot. Read more

Facebook for Business

Facebook for Tradies – 3 Ways to Generate Leads

How to use Facebook for tradies and generate leads

Whatever your take on Facebook, there’s no denying the power it can wield for attracting leads to a business. With so much marketing potential for so little outlay, it’s hard to understand why every business isn’t yet on Facebook. If you’re thinking about finally taking the plunge, here’s a little about Facebook can work to bring in more leads to your organisation.

Create a business page

To start attracting traffic to your business you will need what is called a business page. Basically, it’s the equivalent of a profile for an individual, but for your business. On the page you can create posts just like you would on a normal Facebook profile, as well provide more information about your company, promote special offers, and list contact details and opening times. Your followers will also be able to post reviews about your business if you so choose to enable that feature.

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local marketing

Where to List My Business in Sydney | Local Marketing

Where to list your business online?

Local area marketing is a cost-effective solution that targets a specific location for attracting new leads and helps to increase brand exposure within the local community.

For a lot of Sydney businesses operating in the service industry such as plumbers, painters, builders, and real estate agents, local area marketing is an extremely important tool for reaching highly targeted leads. When developing a marketing plan, the local community is where you can get the most bang for every marketing buck.

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Google My Business work for tradies

Google Adwords for Tradies – Does it Work?

Google Adwords for tradies – Should you try it?

Google AdWords, now called Google Ads, is the search engine giant’s cash cow. Without the popular advertising platform, Google would not be the corporate behemoth it is today.

Google Ads is obviously working in Google’s favour, but does  Google Adwords provide enough value for tradies to make it worth their while for drumming up new business? Read more

Google My Business work for tradies

Google My Business for Tradies – Does it Work?

How to make Google My Business work for tradies?

When Google + closed its doors, local business started looking for alternative online solutions to promote their business, and this is where Google My Business (GMB) steps in. In a past life, Google My Business was known as Google Local Places, which is a big clue about who will get the most benefit out of the product.

When a business opens a Google My Business (GMB) account, a page is automatically created. Like Google +, the GMB page is designed to act as a social profile for your business. You can share information such as business hours, contact information, a local map for directions, and a lot more. Read more