How many of you tradespeople waste countless amounts of hours quoting for jobs to people – where you weren’t going to get the job in the first place.
Do me a favour over the next 4 weeks add up the number of hours you spend quoting on jobs that you didn’t win.
We have all done it as we are too scared to lose business and well our time isn’t valuable anyway. Or is it?
When Google + closed its doors, local business started looking for alternative online solutions to promote their business, and this is where Google My Business (GMB) steps in. In a past life, Google My Business was known as Google Local Places, which is a big clue about who will get the most benefit out of the product.
When a business opens a Google My Business (GMB) account, a page is automatically created. Like Google +, the GMB page is designed to act as a social profile for your business. You can share information such as business hours, contact information, a local map for directions, and a lot more. Read more
Marketing your business is crucial regardless of the type of business you are, a local tradie or even a small book-keeper.
By marketing and promoting your business right, new and existing customers will see the value in your services to try you, come back again and even refer you. It all comes down to identifying cost effective methods of promoting your business so that you can deliver the right message.
And so what is a good right message to consider promoting? Top of our list is, showing customers that YOUR business is the answer to helping SOLVE their problem.
So how can you promote your business?
Are your current lead generation, marketing, and promotional strategies working to help you build and grow your tradie business? If not, read on…. Read more
Many businesses are realising how important it is to establish a credible web presence. In today’s society, many people turn to Google and other online search engines to find local businesses instead of using traditional methods such as printed ads in magazines and newspapers or the Yellow Pages.
Almost every local business, regardless of size or type can benefit from a building a website, and this includes tradies. Below are a few reasons why websites for tradesmen are becoming more popular and are a great business investment.
It is a fact that social media shaped both our personal and business lives in the last 10 years. It is a very powerful tool that can you can leverage on as a tradie. With the proper platform and the correct use many tradies found success with it. The use of social media in Australia is at a record high and data suggest that it will only increase further in the years to come. It only makes sense for you as a tradie to leverage on it since it is the perfect vehicle to reach more clients.
Our increasingly digital and connected world means that it is essential for all businesses to take their marketing online, so here are some of the best digital marketing strategies tradies can use to reach more customers in their local area.
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