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Facebook for tradies

Facebook for Tradies – 5 Smart Ways to Market Your Business Locally

Smart ways for tradies to market their business locally on Facebook

Facebook may be getting slammed in the press lately, but despite all the grumblings, Facebook is still powering along, and it still possesses one of the most efficient platforms for getting the word out about your company – especially if you are a local business. Read more

lead generation

Small Business Marketing Tips: 4 Ways To Grow Your Local Business

Local SEO

Local SEO for Tradies – Why You Need It

How Google is helping tradies in business

While general SEO practices have evolved and become more complicated throughout the years, it has not lost relevance. In fact it’s become more relevant than ever before especially for small businesses and tradies given the trend and focus on local SEO.

Whether your trade business only services a small number of suburbs in your state or a larger scale region, here are some good reasons to incorporate local SEO to your marketing strategy.

Google has a soft spot for local businesses

It’s true. Whilst in the past Google has usually favoured big brands with good history and credibility, it also wants to give consumers what they really want, need and prefer – and that’s access to local businesses. And that’s you guys!

In recent times, Google has started to pave the way for small businesses to play in the same field as big companies with more emphasis on local search.

That is why local SEO has become more relevant in gaining new customers locally and investing in it could certainly lead to huge financial benefits for your business.

Customers want local targeted results

Consumers are more demanding and they want things to be more specific to them – and of course location plays a key part of this. No Sydney consumer wants to Google “local plumber” only to find one in China!

This has put more pressure on Google to work on delivering more targeted results – and that means making sure relevant local businesses like yours show up in these results.

A good local SEO strategy will therefore better connect local tradies to local consumers in the same local area. It’s win- win for everyone!

What actions can a tradie take to improve their local SEO

  1. Assess your current local SEO ranking.  Ultimately you want your business appearing in local Google search results for the areas you service.
  2. Get onto directories that can help improve your local SEO ranking. Check out Tradebusters Connect at www.tradebustersconnect.com.au which exclusively helps profile three top businesses by local area.
  3. Make sure your social media accounts reflect the areas your service. With Facebook and Twitter being so popular it is not unusual for consumers to seek local service providers using the search function tools on these platforms.

Need help in growing your trade business?

Contact us at Tradebusters for a FREE Tradie Help Consultation.

We have specialist solutions for trades including Website Design, Local Area Lead Generation Strategies, Social Media and Marketing Support, Business Coaching and more. Contact us today.

How Can I Make Cool Customers Offers?

Boost customer offers and sales!

Competition is fierce for all types of businesses including for tradies. And that is why having a range of cool special offers could be a great way to entice new customers and encourage repeat customers and referrals.

Here are some ways you can do this.

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How To Get Tradie Leads From Facebook

Ready to boost your business with Facebook advertising?

Facebook is one of the most powerful social media platforms around.

And it seems that smart savvy tradies are beginning to discover this. In the last two years, we’ve noticed more and more Aussie tradies are tapping into Facebook advertising to reach local customers and generate new leads.

Maybe it’s something you also have been thinking about?

Here are some tips to consider in order to make your Facebook advertising more effective.

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3 Ways To Run A More Efficient Trade Business

Efficiency equals success

Let’s face it. You probably don’t have enough hours in the day.

So how would you like to gain a few extra hours a week…hey maybe even days?

Well, that my tradie friends comes down to one big thing. It’s finding those special tools, ways, things and solutions that make your business more efficient.

Check out these ideas to help you.

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Should I Do Google Adwords For My Trade Business?

How Google Adwords Can Help Your Business

If you’re looking for the right marketing investment then Google Adwords may be the perfect tool for your trade business.

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ATO Reporting For Tradies

ATO Reporting for Builders

Running a tradie business means reporting parts of your business to the tax authorities.

For instance, if you’re a builder then you need to report total payments made to every contractor involved in all of your building and construction services for the year.

We break down the details of taxable payments reporting in the building and construction industry.

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What Tradie Doesn’t Want To Get Paid On Time?

5 Ways To Get Your Customers Paying

Let’s be honest, as a tradie in business getting clients to actually pay on time can be a nightmare. It’s even worse when you have to waste valuable time chasing those payments.

So how do you cut down on the stress and management of late paying customers?

Check out our tips.

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