Google My Business work for tradies

Google My Business for Tradies – Does it Work?

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How to make Google My Business work for tradies?

When Google + closed its doors, local business started looking for alternative online solutions to promote their business, and this is where Google My Business (GMB) steps in. In a past life, Google My Business was known as Google Local Places, which is a big clue about who will get the most benefit out of the product.

When a business opens a Google My Business (GMB) account, a page is automatically created. Like Google +, the GMB page is designed to act as a social profile for your business. You can share information such as business hours, contact information, a local map for directions, and a lot more. Read more

Finance and Loans for Tradie

Finance and Loans for Tradies- Are Cash Jobs Really Worth It?

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Cash is king or is the king dead?

For some tradies in business, sometimes cash doesn’t quite make it to the bank business account or financial accounts…

It seems from an initial perspective that this cash is beneficial in a number of ways. Yes it is great to have cash in your pocket with immediate purchasing power. Whilst this cash can be used for a bite to eat, buy whatever you need, clothes, or for a short break somewhere. Sometimes there is the view that the taking of the cash means a reduction in turnover which in turn reduces profit and taxes.

But there is a downside and it tends to comes much much later in a number of ways. Usually the first thing is you need to go to the bank for a loan or to roll over your existing facilities with the bank. The result here is you fail to get approval from the bank or the interest rate you are offered by the bank seems too high. In some cases we are seeing people pay between 3% to 5% more than they should for their business funds because their financial accounts from their accountant do not show a strong ability to service the loan facilities you require.
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Internet Marketing

Is Internet Marketing Important To Local Businesses?

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How to get more customers online

Are you running a local business? Do you question whether internet marketing is important for your success or not? Most marketers will agree that many local business owners still do not understand the benefits of having a focused online marketing strategy.

So let’s start with what happens when one needs a local service like a plumber, electrician or even an insurance broker? Where is the first place you start your search? Bet it’s the internet!

This common action alone tells you why just about every local business should be thinking about their internet marketing strategy.

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promote your accounting business

How to Promote Your Business For Success

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The value of marketing your business right

Marketing your business is crucial regardless of the type of business you are, a  local tradie or even a small book-keeper.

By marketing and promoting your business right, new and existing customers will see the value in your services to try you, come back again and even refer you. It all comes down to identifying cost effective methods of promoting your business so that you can deliver the right message.

And so what is a good right message to consider promoting? Top of our list is, showing customers that YOUR business is the answer to helping SOLVE their problem.

So how can you promote your business?

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The Dos and Don'ts of Content Marketing

Small Business Marketing Help – The Do’s and Don’ts of Content Marketing

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LinkedIn Strategies for Local Businesses

LinkedIn Strategies for Local Businesses

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lead generation

5 Lead Generation Strategies That Work for Tradies

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Are you falling behind your competition?

Are your current lead generation, marketing, and promotional strategies working to help you build and grow your tradie business? If not, read on….  Read more

lead generation

Small Business Marketing Tips: 4 Ways To Grow Your Local Business

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Social Media Tips for Tradies

Social Media Tips for Tradies

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Social Media and Tradies

It is a fact that social media shaped both our personal and business lives in the last 10 years. It is a very powerful tool that can you can leverage on as a tradie. With the proper platform and the correct use many tradies found success with it. The use of social media in Australia is at a record high and data suggest that it will only increase further in the years to come. It only makes sense for you as a tradie to leverage on it since it is the perfect vehicle to reach more clients.

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