Websites for Tradies – How to Keep it Simple
The printed copy of the Yellow Pages commanded a monopoly on ad spend for businesses of all sizes and was the marketing staple of every tradie wanting to make themselves known in the local area.
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The printed copy of the Yellow Pages commanded a monopoly on ad spend for businesses of all sizes and was the marketing staple of every tradie wanting to make themselves known in the local area.
Why get your business onto Google Maps Want a fast way to get your trade business noticed in your local area on Google, and without spending a cent? It’s claiming your business listing on Google Local Maps! Being part of the Google community and listing your business under Google My Business not only gets you […]
Get Personal With Your Customers There are many tradies unable to answer what their “story” is. Your story can have incredible branding value especially if it communicates your ethics, mission and values as a business operator. A compelling story can be an important bridge to getting you new customers and keeping them.
Saving Money and Be Efficient These days many tradies are going paperless and cashless. Why? Aside from saving lots of money, and paper, it can also improve your business operations and cashflow. Find out how right here.
Why The First Phone Call Matters As a trade business owner, you probably spend a lot of “unpaid” time meeting potential customers to quote on jobs that you never win. Some tradies will spend half a day travelling to a client, only to realise within minutes of arrival that the client is not an “ideal […]
Social media success for tradies All tradesmen know that aside from word-of-mouth advertising, the best way for them to reach as many customers as possible is through online marketing. Yet many tradies focus far too much of their time and efforts on their website. They forget that thousands of their customers are interacting on social […]
I’m A Tradie. Why Do I Need Social Media? Like most tradies you probably rely on a few key sources of marketing to drive customers to your business, like: Online directories and trade portals like Yellow Pages and True Local Local advertising Word of mouth referrals But with more and more customers being active on […]
3 Ways To Promote Trust as Your Brand Trust is important in business especially in the trade industry where great customer relationships based on trust can lead to more referrals and revenues. So why not make “trust” part of your brand as a business operator? By doing so, you set yourself apart from the competition […]
Tradies Need To Stay Relevant Technologies improve constantly but there are some marketing trends that won’t go away. As we get into another year, all tradies in business need to make sure they stay as relevant as ever before online. So what relevant for tradie marketing now?
YES Please! As a local tradie you probably get told by everyone, “you need a website”. And many tradies spend thousands of dollars building one. But, you soon figure out the website build alone will not necessarily get you traffic and customers. So what does? It’s making sure your website ranks well by the search […]